THE LOGO HAS CHANGED AGAIN – NOW RATHER THAN NOW TV
Today I noticed that the Logo on the bicycles has changed from NOW TV to NOW which is somewhat unexpected as it was changed from JUST EAT a few weeks ago.
Fifty percent of Dublinbike fleet is to be upgraded to hybrid electric bikes by 30 March [tomorrow].
On 9 December 2020, Dublin City Council and JCDecaux announced that Now TV would become the next sponsor of Dublinbikes, in a deal worth €2.25 million over three years. The Now TV partnership comes with the release of a new app that will allow users to release a bike from their smartphone.